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Category Archives: Web Development

Manage WordPress Website Like A Pro

Know What You Want
It is quite easy to build a website in WordPress as compared to other platforms. True that. But, there are chances that you might not know WordPress development to the fullest. In such cases, it is advisable to hire a company that provides WordPress development services according to your requirements. For any website based on WordPress, the major goals are to have a mobile responsive website that works flawlessly and does not stop working due to security issues.

But after you build the website, you need to ask yourself questions like, “How many conversions would I need to reach the targeted sales goal?” “When should I enhance the scalability of my website?” Once you find answers to these questions, it will get easier for you to maintain it.

Keep a Watch on Costs
While running a business, we often overlook certain financial aspects. But, it is important to remember that if you do not gain profits from your business, all your work is sure to go in vain. Hence, you need to keep supervising the finances you spend on web hosting plans, WordPress themes, plugins, design, and development tools etc.

When you create a budget for yourself, you can get better returns. Also, when you have ample amount of insights about your spending, you can predict the ROI for your business. After all, if you do not value your business, nobody else will!

Utilize the Right Plugins
Plugins and themes are imperative if you want to have a flawless WordPress website. However, it is even more important to make use of the right tools. If you do not have the knowledge required to choose the necessary plugin, you can also get in touch with a WordPress Plugin Development Company that can help you with your issues and suggest you with the right plugin to address your problem.

Tricks on Website Creation

This comes as no surprise as good web creators and developers are highly appreciated and sought.

The first thing you must know when building a web page regards the possibilities with which you are presented. You can start building your page online or offline depending on your skills and capacity of handling technical stuff like HTML commands, CSS, etc. Nevertheless having technical knowledge is not always compulsory as nowadays there are a lot of online guidelines on How to build a website that provide you with a step by step approach on what needs to be done in order to have your site up and running.

Moreover as you well know the internet is a powerful tool and thanks to that you can screen a wide range of sites that hold website templates which you can use as a starting point in your site creation. The pages you chose can be individual or linked together depending on your needs and creativity.

An important thing you must always keep in mind is the bivalent aspect of a website meaning that what you write in the text editor has direct effect in the “rendered view” (what you see on the web browser). You can check your creation at any point by simply saving and closing the source code view and switching to the actual displayed view that your future visitors will enjoy.

E-Commerce Web Development

E-commerce development involves this same process, but one that utilises online commercial transactions. Because of this, it requires a larger degree of technical knowledge and ability to pull off – which is why marketing companies who offer this service are so sought-after.

If you’re thinking of building a company site with the aim of selling products online, you may have considered hiring someone to help you to realise your vision. But before you do so, you may want to spend some time researching your options.

It’s important to distinguish between web and e-commerce development, as the latter requires a range of specialised techniques. Because of this, it’s a good idea to specify your needs when looking for a company or person to help you build your selling website.

You will want to consider online payment optimisation, security encryption and shopping cart coding to help you get the best possible results from your new web page. If none of this means anything to you, it’s probably a good idea to call in the experts to help you with your coding.

But there are things to consider. Not only will you need to make sure that the company or individual you hire is fully qualified to build your site, you’ll also want to make sure you’re getting the best possible service for your money.

It’s a good idea to spend some time researching your options before you make a decision about who to hire. This will not only involve comparing a few different quotes, but also taking the time to familiarise yourself with the credentials of your e-commerce developer.

If you’re thinking of hiring an internet marketing company, such as, you will be able to look on their website for customer testimonials, and to view their portfolio of clients.

Look out for companies who use their websites to showcase their previous design projects as this way you’ll get a feel for the kind of approach they take.

You may also want to consider other services if you’re trying to build your web presence – social media management, search engine optimisation or e-mail marketing, for example. These can help increase your online visibility and drive traffic to your site, so are worth investing in further.

Internet marketing companies will be able to offer a vast choice of services, so it’s a good idea to sit down with one of their experts and discuss the unique requirements of your business – as well as sharing your vision with them.

Lastly, it’s important to remember that this kind of development is an acquired skill, and isn’t necessarily something you’re going to get on the cheap. It is, however, a worthy investment of both your time and money as it will ultimately drive your business forward and help increase your profit.

There are of course more affordable options out there, but you will want to make sure you won’t be compromising on quality – your website is really not something you want to skimp on. Spend some time comparing prices online, or ask other people in the business to recommend a skilled developer.

Some Challenges of CRM Implementation

Very few Users

Another challenge that businesses face is that not all their interlinked businesses are using CRM so how it can benefit them as their sales personnel won’t get it when they need it most? That’s not true. Today, all good CRMs support mobile devices including tablets and mobile phones that make it possible for your representatives to have virtual access to it from anywhere.

No visible results

Many entrepreneurs are concerned that they have been using a CRM solution for a considerable time and still cannot see tangible results. Mostly, it’s not a CRM issue. A lack of visible results can be a documentation issue. All kind of data and business engagements are tracked through your CRM. When your executives look at the updated dashboard, they can checkout complete snapshots of how your business processes, communications, and overall performance has improved.

What to do with all the data?

Everyone is aware that your CRM allows you to collect a lot of data with ease. But the challenge arises with the usability of the data. Often businesses aren’t well equipped with data analysis for drawing our conclusions from the data. CRMs often have an integrated analytics solution which helps users in deriving real insights from the CRM data. It further helps businesses to decide on data-driven business decisions precisely and quickly.

Sales personnel under scrutiny

Sales representatives think of CRM as a medium of keeping a closer eye on them by their executives. But that’s not the goal of a CRM. A CRM solution is responsible for managing customer information and making it available to all stakeholders through a simple interface for quick and data-backed decision making. Neither should sales reps misconstrue the real purpose of a CRM, not should their managers misuse CRM.

Improve Web Development Skills

Firstly, have a clear idea of what you want. Develop a structure in your mind about how you would like your website to be, this way it would be easier to communicate with your hired company. Having your thoughts and ideas streamlined would result in more ease as compared to talking about random ideas.

The structure should include both design and functionality of your website. The designing part of your website has endless possibilities, so try putting in as much creativity as you can, making it as original as possible.

Secondly, visit and take ideas from a large number of websites. The main purpose of this is to see how much you can expand your horizons in terms of creativity and functionality. But keep in mind to give your website a unique personal touch of yourself in it. The uniqueness of your website is what pulls customers towards your website.

The functionality of a website is the prime focus of web development and this can be used to merge various functionalities in the website.

This would not only be considered a unique feature of your website, but would change the overall feel.

Choosing a theme relevant to the product or services you are providing on your website is important. It also gives an elegant and professional look, attracting more visitors towards your website. This can be done efficiently through web designing procedures, thus, choose a theme that is professional, elegant and is relevant towards your services or products.

Make sure that the colors you select are neither too bright that they pinch the visitor’s eye when visiting not too dull making it difficult for visitors to read. The firm you choose to work with would provide you with a portfolio, having numerous good options to choose from.

The most important part that comes after designing of website is content of the website. Content is one of the vital players in the success of your website. The firm that is handling your project can develop a content management system CMS for you so that you can manage your content efficiently and large amounts of content can also be managed easily.

In conclusion, make sure that you get fully involved with your firm during your website building process. Two advantages would be achieved in this way, one you would be aware and updated on all the developments and second, your company would have a clear idea of what you want. Get involved with them so that you have a clear idea of what is going on and do not consider web designing and web development as two separate entities.

Some Reasons to Use WordPress

• It is Open Source. WordPress is self-hosted therefore there are no additional costs associated with downloading or upgrading. There are thousands of plugins available to install.

• It is highly customisable. One of the reasons why WordPress is mostly preferred is because it allows designers and developers to create and modify layouts. This flexible framework is definitely a big advantage.

• Designed for everyone. WordPress is designed for everyone and not just for the developers. It was developed by keeping in mind that everyone would be using it. And not every blogger is tech savvy. It is very easy to use and then there are many online written manuals available for you to easily learn how to use WordPress.

• It has lower maintenance cost. If you ever want to further customise or develop your website, it is relatively easier to find designers or developers for WordPress than others.

• WordPress is Search Engine friendly. WordPress was made to be Search Engine friendly. So, it automatically solves a lot of SEO (Search Engine Optimisation) issues.

• WordPress is popular. Considering all the features that WordPress provides and how easy it is to use, there’s no doubt that it is one of the most popular web publishing systems. There are thousands of professional quality themes and plugins available making it popular amongst web designers and bloggers.

Customized Web Application Development

It’s Scalable

Sure, off the shelf software may address most of your business’ needs, however it’s not as scalable as something custom built. Having a custom web app developed will guarantee that your application can grow as your business does, and you won’t be forced to switch to a more expensive program or worry about costly license purchases.

It’s Safe.

Most online hacking comes from hackers being knowledgeable of weak points in commonly used software, which can put a big target on your business if you use one of those softwares. To hack a custom coded application would take much more time and effort to learn the program, so it will be a less attractive target.

It’s Adaptable.

If your business already uses a few other softwares, it’s no problem to create your custom web app to flow seamlessly with them. Unlike utilizing multiple off the shelf solutions which often will not work together efficiently, a custom web app can be created with your other preferred softwares in mind, ensuring a higher productivity and easy workflow.

It’s Consistently Maintained.

When you use a commercial software, you’re forced to count on that software development company to keep your software running. If the company shuts down or if they decide to no longer maintain that app, you’ll be forced to switch softwares, which can be an unexpected expense for your business.

You Can Save Money Over Time.

Of course, having a custom web app built isn’t necessarily cheaper than using something off the shelf, but over time it can save you a great deal of money. You won’t have to pay for licensing packages or purchase extra hardware, because your application can be built to work with your existing hardware. You’ll also own your application, so you won’t have to pay to use it (only for maintenance).

Use Wix Templates

A customizable virtual dashboard that’s filled with handy shortcuts, information, tips, and more.

An Editor which was designed to help you create a rich and visually superior online experience for your clients and website visitors. It lets you tell your story in the most striking, compelling, and effective way, while providing top notch functionality and performance. The idea is to give you a tool that doesn’t require “a getting used to” but an intuitive and user-friendly plaform that helps you carry out tasks quickly and easily. The Editor makes it easy to customize your site exactly the way you want it. No creative limits or coding needed.

Hosting at Wix will keep your website safe and secure. Successfully grow your website and business with powerful web Apps and Services. Your website will look amazing on any device. Get a mobile version of your site in just one click. Make a great impression on your visitors with a custom domain. It’s easier than ever to get your business online with a simple and beautiful one-page template. There are many more features, Apps and templates which are updated frequently. Wix has something for everyone, so whether you’re a photographer, musician, small business owner, entrepreneur, or student, Wix provide all the tools and features you need to build an amazing online presence.

A Help Center that can answer your questions or you can go to the Forum to submit a ticket for specific questions to your needs with 24/7 support.

When it comes to eCommerce, a beautiful, professional website is a must. Customers will only purchase online if they think your website (and thus your business) looks legitimate. Make sure your website is modern and draws attention to the best you have to offer. You need a website that shows up when your customers are searching on Google and other search engines.

The art of ranking well in searches (know as Search Engine Optimization or SEO) can seem a bit complex at first, but there are quite a few steps you can easily take to give your own site a good shot at soaring to the top of Google. Get lots more SEO tips for your online store in the Wix Blog.

The Wix Blog provides us information on marketing our products. One approach that is somewhat neglected is to conceptualize your product more like a service. Because you want customers to see your brand as an integral part of their life. When real customer review your product, they are ultimately describing its functionality and its impact. In other words, they are describing what kind of service the product has given them and how satisfied they were with it. By showing your customers that their opinion matters to you, you extend your relationship beyond the selling of a product. You become a caring service provider. Good marketing takes into account not just the materiality of the product that it is selling but also the meaning that it bears. Consider all the different positive experiences that your product can create for your customer base and let these experiences guide your marketing strategy.

When you start your own business, you don’t get a handbook explaining the ins and outs of marketing. Subscribe to a trustworthy blog that provides detailed information and actionable tips on all things marketing for small business. The Wix Blog should be your first subscription, but don’t stop there. Dig deeper to find specific blogs and online resources that cater to your niche.

Having a comprehensive online presence demands more than just creating your website. It means managing, bringing visitors to your site, and marketing your products.

Potential customers often decide in an instant whether or not they like your business, simply by looking at your website. When it comes to your website, beautiful is more than screen-deep. To reach out to customers Wix created an easy way to manage all of your contacts, straight from your My Account dashboard. You can reach out directly to your most relevant target audience with updates, deals and coupons that interest them with Wix ShoutOut. You can easily create coupons for your Wix store or send out coupons and discount codes via ShoutOut, over email or on your social media sites.

To make life easier, you can use Wix to setup automated emails to everyone who purchases a product from your store for the first time.

The Wix Mobile editor can make your website more friendly for your users and make Google happy, since Google is penalizing sites that aren’t mobile optimized.

Want more people to discover your awesome site? The most crucial ways to promote and send more people to your website is by improving your page’s SEO. Guess what? The folks at Wix have thought of that too. Make sure your site’s SEO is completely covered by trying out the SEO Wizard. The SEO Wizard will crawl your site and give you an easy to understand report on how you can improve your site’s SEO.

There’s no one way to create a masterpiece of a website like any true art form, variety is part of what makes web design so interesting. With so many different elements at your disposal, website creators have countless opportunities to make something beautiful. When great images and great text come together, it’s a thing of beauty. Using a combination of boxes with images and colors, you too can play around with the Wix editor to achieve this result. One of the easiest ways to make your site look and function beautifully is by making sure that all of the objects on your page are neatly in place. A great way to do this is by organizing each of your pages by aligning your objects. Aligning objects on your Wix website is super easy – in fact, there’s already a grid laid out for you right in your Wix Editor.

Managing your site’s SEO is the most important thing. You can do to promote your website online. Good SEO can shoot your business to the top of Google pages and earn you a steady stream of organic traffic. Giving each page on your site a short, clear and descriptive page will give Google a better idea of what your page is about and help with your overall SEO ranking.

Having your own logo is one of the best ways to give your business a professional edge, plus it’s great for your SEO settings. The Google title, or Meta Title as it’s more formally known in the SEO world, is how your site will appear in search results. Having certain pages hidden from Google (or non-indexed in SEO terms) like password protected page is a great way to keep key web pages private. Google does not recognise images so by adding alt-text to your images helps search engines categorize your pics and understand your page better, which ultimately leads to an overall better SEO ranking.

Site crawlers take to your site to find keywords about what you have to offer when people use these keywords to search business just like yours. Every page on your website has a distinct role. Make sure to highlight those roles by emphasizing specific keywords on the titles and content of your web pages.

Even though Wix is not hard to use, many companies do not have the time or skill to bring their own website visions to life. This gives Wix Certified Webmasters the ability to use their knowledge to serve an important and potentially lucrative role.

Clients can save money on the hosting portion of having a website by working with Wix because they also offer affordable hosting for all of their websites. Additionally, designers who create sites on Wix.com and other similar platforms are likely to offer a much more affordable rate than those who create custom coded websites. Finally, because Wix is so intuitive, clients can easily learn how to maintain their own websites. They don’t need to rely on and pay a developer every time they want to change a photo, update text or add a new page to their site. A WixEd designer is great for small to mid-tier clients who want a great website without going over budget.

All about Web Banner Design

There are a variety of tools and templates designed to create an online advertisement in an attractive manner possible. You can get an assorted set of banner creator computer programs for creating an effective as well as impressive online promotion. There are a variety of templates available in the market. Select state-of-the-art templates that can make your web banner interactive in nature. You can create an eye catchy and mind gripping design of an online promotion so that it easily gets ingrained in an onlooker’s mind. Create a punch line that instantly attracts the attention of a target visitor as it often happens in case of print or bill board advertisement. Play with different colors, use unique shapes and attractive images to create a visually striking online promotion.

Create the content for the online advertisement that sounds relevant, crisp and unique in nature. It should be such that it allures the customer to visit the website of an organization or an enterprise. The interplay of visuals or images and content should have a tendency to attract and convince a target customer about an enterprise. With the help of computer programs, you can also use the image of a trademark and incorporate it along with other images or visuals. One can easily integrate flash or animation into the web pages so that the online promotion appears attractive as well as impressive. You can make use of the template or tools in such a manner so that you can create a result-oriented banner that can generate maximum traffic to the enterprise.

About Ajax Development

Ajax stands for Asynchronous JavaScript and XML. It is effectively a design approach and a set of techniques for creating highly interactive user experiences for web-based applications.

A Developer looking to move Ajax, must have a basic understanding of:

• (X)HTML for displaying the data

• CSS for styling the data

• JavaScript for manipulating the data

• XML for receiving and formatting data

Ajax is used to drive a host of website and applications, some of the core features it is best suited for include:

• Auto saving user information

• Forms validation

• Cascading lists

• Auto completion of search text-boxes

• Realtime data refresh

• Dynamic content

• Instant actions, like voting and polls

Ajax sends a request to the server with the “open()” and “send()” methodology. The open method uses three augments, the first is method type, second is the defined URL of the server-side script and the third one specifies that the request should be handled asynchronously. Ajax uses XML HTTP Request Objects for browser-server communication. The mechanism for sending data and retrieving data from the server with Ajax is the XML Http Request object.

Ajax applications are 3 tier client-server apps. Heavily event-driven, graphics intensive (visual effects, rich visual controls), data orientated and often complex, as pages hold more controls and data than page orientated applications.

Ajax Development, advantages:

Before AJAX, interactivity on web pages was laborious, slow and clunky. A user interaction required an updated version of the page to be generated on the server, sent to the browser and rendered there. Even a small change resulted in a full new page. This was wasteful of server resources, and provided for a very poor user experience

Ajax development changed all of this, by sending data and then receiving just the result for the interaction that triggered by it in order to update the relevant parts of the page.

Here are some of the main advantages that Ajax brings:

• Speed; reduces server traffic and the asynchronous nature ensures browser waiting times are minimal

• Interaction; small data transfers create for a more responsive experience

• Form validation; instant validation, done properly

• Bandwidth; extremely efficient, as no requirement to reload whole pages

Ajax Development, areas to consider:

As with all development languages, there are areas that may be seen as disadvantages, in terms of Ajax these include

• It may increase development and design time, and increase code complexity

• Ajax indexing for search is more challenging

• JavaScript must be enabled on browsers

• Additional security considerations and constraints that must be considered, on the server-side Ajax is similar to regular web applications, on the client side, however, the JS code is more visible

Ajax Development, how Google have embraced Ajax:

Ajax is a very popular development language amongst brands, sites and applications that have adopted Ajax development as part of their development ecosystem. Google utilise Ajax in a number of ways, and specifically for 2 of their most accessed services:

Google Maps, a web mapping service developed by Google. It offers satellite imagery, street maps, panoramic street views and route planning. Ajax is utilised within the UI.

Gmail, a free email service provider by Google. As of 2016, it was the most widely used web-based email provider with over 1 billion active users.

Google Suggest, is the name of Google’s auto complete function. Suggestions are generated on the most frequently searched terms.